Brand Experiences / Entertainment Experiences

ALULA / 2022

ALULA SEASON | Hot Air Balloons Festival

Produced by Balich Wonder Studio

A sky full of wonder

The skies of AlUla were magically filled with colourful hot air balloons for ten days during the celebration of the AlUla Skies Festival.

Balich Wonder Studio realized something able to surprise and satisfy everyone; starting with sunrise flights and ending with the successful attempt for the Guinness World Records™ title for the World’s Largest Hot Air Balloon Glow Show.

At AlUla, the childlike fun and fantasy of hot-air balloons were brought to life. From their bright colours to the way they float serenely in the sky, we looked up in wonder.

This 10-day event showcased 150 hot air balloons in free flying flights, tethered balloon flights and a nightly mesmerizing Glow Show.

The atmosphere at the Hot Air Balloon Village, with its live music by Saudi DJ Jamal Mohammed, food trucks and much more, was nothing less than perfect.